ICM Purpose-built for pharma & medical devices

Incentive compensation, engineered for the industries that can’t get it wrong.

Model, calculate, and pay every incentive with precision — from quota to payout — on a single configurable platform built for the world’s most regulated sales organizations.

app.aurochs.io / incentive-overview
Total Payout — Q3
$2.44M ▲ 4.1%
Attainment
100.48%
Payout Accuracy
99.9%
Field Representative Leaderboard
Cycle 7 · Live
01 132%
02 121%
03 114%
Trusted across life sciences
AIAgent Dhara

Meet Agent Dhara — the AI analyst for incentive operations.

Ask payout, dispute, and territory questions in plain English — source-backed, auditable, and human-in-the-loop.

Explore Agent Dhara
Why Aurochs

Incentive compensation is the most direct lever on field behavior — and the most expensive to get wrong.

Pharmaceutical and medical-device sales organizations run some of the most intricate compensation plans in any industry: multi-country rosters, shifting territories, regulated payout rules, and constant plan changes mid-cycle.

Aurochs replaces brittle spreadsheets and rigid legacy ICM tools with one configurable, audit-ready platform — so every quota, calculation, and payout is accurate, defensible, and fast.

See how it works
0%
Faster implementation
Live in as few as four weeks, not quarters.
0%
Lower total cost of ownership
No-code configuration replaces costly change requests.
0.9%
Payout accuracy
Validated calculations with a full audit trail.
Partner ecosystem

Delivered with the industry's leading partners.

Global service and implementation partners extend Aurochs with complementary capabilities and local depth — wherever your programs run.

Genpact
Indegene
SG Analytics
Trinity Life Sciences
AlignMix
ProcDNA
Incedo
Mindgap
Meet our partners
The Aurochs Solution Suite

One platform. Every dimension of sales compensation.

Six tightly integrated modules share a single data model — so plans, quotas, rosters, and payouts always stay in sync.

01 / Incentive Manager

Design and calculate any plan, no code required

A configurable modeling framework with built-in metrics, structures, quality approval, and auditing — handling multi-country deployments with cross-country reporting.

Incentive payout — modeled vs. actual
02 / Quota Manager

Set fair, defensible quotas at scale

Built-in goal-setting with multiple methodologies — allocate potential across territories and validate at the line level before plans ever go live.

Quota allocation by territory
03 / Roster

Roster Manager

Manage reps, territories, and alignments — including leaves, temporary assignments, terminations, and fair leave-tracking.

04 / Field

Field Engagement Manager

A mobile-compatible engagement layer: disputes, queries, escalations, and communication boards — resolved in the field, in real time.

05 / MBO

MBO Manager

An integrated self-service module to set, track, rate, and approve non-sales-based incentive KPIs — with built-in commenting.

06 / IC Health Check

A periodic diagnostic for your entire incentive program

Purpose-built to periodically assess IC plan quality, surfacing payout summary statistics, cost drivers, and industry-standard performance indicators — so leadership always knows the health of the program.

The Platform

Built for the way sales operations actually work.

Operational dashboards

A comprehensive view of every operational metric — so teams can monitor and manage performance effortlessly and act on exceptions before they become escalations.

  • Monitor process health in real time
  • Track disputes & queries to resolution
  • Drive continuous process improvement
Open Disputes
24▼ 12%
Cycle Status
On track
Throughput

Plan modeling

Design plans visually with reusable metrics and structures, then test them against real history before a single payout is calculated.

  • No-code metric & structure library
  • Back-test against prior cycles
  • Built-in quality approval workflow
Modeled payout curve

Quota & roster

Keep quotas and field structures perfectly aligned — through territory changes, leaves, and mid-cycle moves — with a complete audit trail.

  • Territory & alignment management
  • Leave & temporary assignment tracking
  • Multiple goal-setting methodologies
Territory roster
Northeast — Cardio
Midwest — Onco
West — Devices
South — Primary

Disputes & approvals

Field reps raise disputes and queries from anywhere; ops resolves them on a single board with full context and an immutable record.

  • Mobile-first dispute capture
  • Multi-level approval routing
  • Complete, auditable history
Dispute queue
#4821 · Credit adjustmentResolved
#4822 · Territory overlapIn review
#4823 · Quota reliefQueued

What-if & nudges

Reps see exactly how the next deal moves their payout — and get personalized nudges toward the behaviors that matter most this cycle.

  • Interactive what-if calculator
  • Personalized, goal-based nudges
  • Transparent payout breakdowns
Projected payout — what if
$54,400▲ to $61,170
Current 74%Target 100%
Outcomes

Many benefits. A single, configurable solution.

01

Configurable, no-code platform

Operations teams build and change plans directly — no engineering tickets, no waiting.

02

Integrated quality assurance

Validation and approval are built into every plan change, before it reaches a payout.

03

Audit-ready by design

Every adjustment is logged with a complete, defensible trail for compliance.

04

Implementations in as few as 4 weeks

A proven onboarding model gets you live in weeks, not quarters.

05

Highly configurable dashboards

Every stakeholder gets the operational view that matters to their role.

06

Interactive what-if & nudges

Reps see the payout impact of every action and where to focus next.

Plan Health
Live
Accuracy
99.9%
Disputes
0.4%
On-time
100%
Payout distribution
AIGlobal deployments

Roll out incentive programs across every market.

Aurochs embeds AI into implementation, operations, interfaces, and process automation — so enterprises deploy multi-country incentive programs with greater speed, control, and adaptability.

  • AI-assisted plan, crediting & workflow configuration
  • Project-specific AI skills for recurring operations
  • Configurable, market-specific operating interfaces
  • Human-controlled governance, QA & change management
Global rollout · 40 markets
Cycle in progress
United StatesLive
GermanyLive
Japan62%
BrazilIn build
Markets live
31/40
Avg. build effort
-60%
Customers

Trusted across the global life-sciences landscape.

Surgical & Vision · USA

Global Surgical & Vision Care Organization

Sales incentives & quota management across a multi-division field force.

Biotech · Europe

Global Biotechnology Organization

SIP automation & quota management for teams across three countries.

Animal Health · USA

Leading Animal Healthcare Organization

Sales incentive, reporting & distribution management on one platform.

Biotech · Global

Fully Integrated Biotechnology Organization

Incentives, MBO management, and field & business-review reporting across 10 countries.

Pharma · Mid-size

Mid-size Biopharmaceutical Organization

Incentives, field reporting, roster management & periodic health checks.

Pharma · Japan

Leading Japanese Pharmaceutical Organization

Incentives, field reporting, roster management & IC health checks.

In their words

Sales operations leaders, on the record.

Working with the Aurochs team has been a pleasure — they know the business very well, were highly responsive, suggested improvements, and showed real operational readiness.
BSales Operations Specialist & ManagerLeading Biotechnology Organization
Aurochs is very responsive and delivers high quality in design and payout calculation. They flagged discrepancies in our legacy SIP calculations and implemented our requirements quickly.
GBusiness Analytics & Insights ManagerGlobal Biotechnology Organization
From the start, Aurochs felt like a research partner. Their insight helped attract and retain top KAM talent for our EU launch, delivered from a deep understanding of our business.
PDirector, Customer-Facing ExcellenceGlobal Pharmaceutical Organization
Implemented by experts

Decades of incentive compensation, on your side.

The people who configure your plans have spent their careers inside life-sciences sales operations.

Mohit Dubey
Mohit Dubey
Co-founder & CEO
20+ years in incentive compensation process automation and administration, bringing general-management and operations leadership.
Sujeet Pillai
Sujeet Pillai
Co-founder & CTO
20+ years of sales-compensation design, automation, and analytics — building complex, scalable enterprise solutions.
Amit Jain
Amit Jain
Co-founder
20+ years of consulting in sales-incentive design, automation, SFE, BI, and analytics for life sciences.
Karan Singh Raghuvanshi
Karan Singh Raghuvanshi
Solutions Lead
10+ years implementing sales-compensation software across North America, Europe, and Latin America.
Security & compliance

Enterprise-grade by default.

SOC 2 Type II
ISO 27001
ISO 27017
GDPR

See Aurochs on your data.

Bring a plan, a roster, and a cycle of history. We’ll show you exactly how Aurochs models, calculates, and pays it — accurately, and in weeks.